An efficient management starts by giving sense to the brand.

The construction and management of a Brand Identity has become nowadays the key factor of any successful brand strategy. Based on the multidisciplinary studies of the Cognitive Sciences and the Palo Alto School, Sofoco Media applies an innovative method for the analysis, development and management of the Brand Identity. Nowadays, brands are much more than a name and a logo, but a psychological phenomenon caused by the consumer’s perception.
 
SOFOCO MEDIA is a consultancy authorized  by ACC1Ó-Generalitat de Catalunya for the Catalan Brands Support Program.

brand meaning
Brand Identity Analysis
Brand Identity Diagnosis
Brand Identity Strategy
Brand Archetype Development
Brand Imaginary Development
Brand Meaning Book
soporte creativo
Coaching for creatives
Collection Planning
Product Management
Art Direction
Social media contents development
asesoramiento
Creative process management
Strategic development for creative businesses
Integrated Brand Meaning within organizational development
Organizational skills development for creative businesses
Business management outsourcing